Wise

This project was for the 2026 D&AD New Blood entries. My group chose the Wise brief as my group resonated well with the brief as we are young adults who like to travel.

The brief wanted us to create a campaign that focuses on Wise’s new young explorer bank account for children to give them money confience when it comes to spending, transferring and paying abroad. We took the brief and honed in on how Wise’s young explorer account gives people time back to spend with their families, time back to travel, and time back for fun. Our campaign was based on wholesome connections and also featured an app design for Wise’s new account which included gamified learning with connection children with their parents also.